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4 ways to step up your content creation game

Experience Leaders keep content centralized

Experience Leaders are companies that practice personalization at scale, delivering increased value to customers and their business by providing a personalized experience across every touchpoint.

All assets must be tagged with the right metadata in order to be found. That’s asset management 101. A DAM should let teams add metadata and tags manually as needed, but let’s face it—manually tagging tens of thousands of assets is an impossible task…and a nonstarter for personalization.

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